Lady Gaga Fame Launch Party

Lady Gaga will never be a wallflower.  Her launch party for her fragrance FAME at the Guggenheim Museum last week was no exception.  She was coiffed like a regal gypsy, and napped in a giant perfume bottle, and got tattooed on the back of her head in front of her guests.

Fashion's elite came out in droves to celebrate the pop icon, like Marc Jacobs, Charlotte Ronson, Alexander Wang to name a few.  The fragrance project allowed her to work with some of her favorite creatives like Steven Klein and Nick Knight.  The tattoo on her head was of an angel that represented the recently departed mother of photographer Terry Richardson.

Check out this dark, Gothic, Phantom of the Opera inspired promo video:

 Photo by Kevin Mazur/WireImage